Sometimes, when I tell people about my life, I get that look. The kind that says: Wait, how do you fit all of that into one person? And I smile, because I understand the confusion. It’s not every day you meet someone who spends part of the morning reviewing CRM retention rates, part of the afternoon reading neuroscience articles on decision-making, and ends the day singing lullabies to her grandchild.
But that’s my life. And I wouldn’t have it any other way.
I’m a SaaS Sales and Customer Success Specialist, helping companies grow their revenue while staying human-centered. I’ve worked in fast-paced startup environments, advised on AI-powered strategies, and closed deals across markets that demand both logic and emotional intelligence.
I’m also a researcher of human behavior — fascinated by why we do what we do. I study mindset. I journal about identity. I read books on emotional regulation like some people binge Netflix. Understanding what shapes decisions, fears, and desires has become both my hobby and my secret sauce in business.
And perhaps most grounding of all — I’m a grandma. A soft place for my little ones to land. A rhythm slower than the startup sprint. A reminder that what matters most often has no KPI.
On the surface, these roles might seem disconnected. But in practice, they feed one another.
Being a grandma makes me a better consultant
Because I’ve learned how to hold space, how to listen between the lines, and how to stay patient through someone else’s process — even when it’s messy
Being a SaaS consultant sharpens my emotional intelligence
Because I have to read the room, anticipate hesitation, and guide conversations in a way that respects the pace and pressure of modern decision-making
Being a behavior nerd brings depth to it all
Because I can see the fears behind the questions, the beliefs behind the objections, and the values behind the yes. And when you start to see people like that — not just as clients or users or leads, but as whole human beings your work changes. It becomes less about the transaction, and more about the transformation.
That you don’t have to flatten yourself to fit into a box.
You can love tech and love silence.
You can talk strategy and still choose softness.
You can be a woman in SaaS who reads analytics by day and reads bedtime stories by night.
You can build your career without losing your soul.
And you can expand professionally while still living a life that’s deeply personal.
We are allowed to be multidimensional. In fact, I believe it’s our depth, our inner contradiction, our many hats that make us more intuitive, more impactful, and more resilient in every space we walk into. So whether you know me as the grandma the SaaS strategist. Or the woman who sends voice notes about psychology at 11 pm know this. All of those are me and I bring them all with intention.
With presence and quiet power
Sabrina Guedouani
Sales & Customer Success Specialist | Curious Mind in the World of AI | Student of Ethics, Trust, and Human Design
Researcher of the human soul in business and Advocate for a more human future in tech